Sharing Value

About the Sharing Value Guideline

Why a Guideline on Sharing Value?

It is important to develop and share the value of information and insights among those involved in the delivery of services in an inclusive, useful, respectful and valuable way. A collaborative approach involves exploring the objectives of information collection and analysis (the desired insights) before information is collected or before analytical activities are carried out, and what insights will be most helpful to people and agencies working on related outcomes. It is an approach aimed at delivering value to all participants.

In this Guideline, the term insights means non-personal information, including data and data sets, analysis, qualitative or quantitative information, statistics, research, reports or studies, that may support improved decision making. Non-personal information is information that does not identify individual people. The term sensitive information is used to describe information that could be misunderstood or misused, resulting in harm or embarrassment to a group or community.

This Guideline recognises a range of factors:

  • Service providers are often required to share information they collect with other agencies for the purposes of accountability, research and analysis, and planning.
  • Many people (decision-makers, government, NGOs, communities, and service users) are likely to benefit from the sharing of insights derived from information collected from or about people who use social services. Such insights are valuable for supporting robust decision-making and better delivery of services that support positive outcomes.
  • Service providers and service users want to be involved at the beginning of the process of information collection and throughout the process of developing insights based on that information, so that they can contribute their perspectives, expertise and suggestions, and have opportunities to understand, access, and apply those insights.
Intent of this Guideline

This Guideline recommends explicit collaborative actions to:

  • identify what the most useful information will be to support the development of the desired insights, including qualitative and interpretative information to help give context to quantitative information
  • identify people and agencies with relevant interests and experiences to contribute to the work as it is carried out and to use the relevant insights
  • share the insights with those identified.

The recommended actions in this Guideline are not only about the development and sharing of insights from new data, but also apply to insights developed from existing collections of data. The actions recommended in this Guideline are not required by law but are common to many respected codes of practice.

The key concepts in this Guideline

Agencies in the social sector wish to benefit from greater sharing of non-identifying insights derived from information collected from and about people who use social services, so as to improve services to these people and help their own agencies. This is best achieved by taking a collaborative approach. Involving people who have rich knowledge of the circumstances of those from whom information is collected, even if that information will only be used in a non-personal form, helps to ensure a good understanding of:

  • the value of the insights that may be derived from that information
  • the purposes of collection or use (see Purpose Matters Guideline)
  • the specific type of information that would best suit those purposes
  • how that type of information can most efficiently and respectfully be gathered
  • how the purposes and value can be communicated to those the information is collected from
  • any risks and downsides of collecting and using that information to develop insights that may outweigh the potential value of the intended insights.

When to use the Sharing Value Guideline

When working together for better insights and outcomes

This Guideline is for people involved in collecting or using personal or non-personal information for the following purposes:

  • managing funding and contracting processes between service providers and funders
  • carrying out analytical or research activities to support policy or service development
  • developing or enabling research or analytical capability through the development of data sets
  • understanding the operational performance or effectiveness of services and programmes.

This Guideline generalises these sorts of purposes as being activities which focus on the production of ‘insights’ (as defined in the About this Guideline section).

Whilst this Guideline is only concerned with sharing insights in the form of non-personal information it includes considerations that relate to collection of personal information for the purpose of developing those insights.

Sharing Value's Relationship with the other Guidelines

Elements of this Guideline inform the three other Guidelines.

Purpose Matters

Explains why it's important to be clear about the purpose for which information is collected, and how to do that.

Transparency and Choice

Is about helping people understand why their information is needed, and what their rights are.

Access to Information

Describes ways to enable people to understand and exercise their rights to access and request correction of their personal information.

Using the Policy Principles with the Sharing Value Guideline

Because this Guideline flows directly from the Policy Principles, it's useful to read it with those Principles in mind. These help to identify considerations relevant to sharing insights with people working on related outcomes, including service users themselves. For example:

He tāngata

What insights will help to improve outcomes for people?


In doing this work, what actions can we undertake to enhance the mana of people involved in the delivery or use of relevant services?

Mana whakahaere

How can we recognise and respect people as the source of information, and ensure that they understand, and have input into, the value of insights derived from their information?


As kaitiaki of the data what might the people involved in delivering or using services want from the outputs of the work?


By involving others who work on related outcomes what additional value could be created by working together?